Area Sales Representative - Jigawa

Primary Duties and Responsibilities


Facilitate the creation and delivery of sales orders while ensuring product distribution in designated areas and outlets
Conduct efficient retail redistribution of all LSNL/BIC products and ensure effective coverage of relevant outlets within assigned sales territories
Conduct periodic performance evaluations with regional managers and customers in accordance with established targets
Formulate coverage strategies for the designated territory
Identify and pursue new sales opportunities within allocated sales regions
Ensure seamless implementation of SFA and other initiatives in sales territories
Execute promotions flawlessly and deploy POSM effectively


Key Performance Indicators


Meet sales targets in terms of volume and value
Accomplish coverage plan objectives and secure new outlet listings
Maintain consistent order frequency and cash collection
Ensure rapid shelf placement and high-impact visibility
Achieve robust numeric and weighted distribution of LSNL/BIC products in the region


Complex Criteria

Professional Competencies:


R - Business-oriented with proven negotiation abilities and results-driven approach
R - Capable of recognizing new sales prospects
D - Comprehend customer needs and provide solution-oriented guidance
R - Diligent, meticulous, well-organized, and able to work independently
R - Ability to complete assigned tasks within tight deadlines
D - Analytical, precise, and quick to interpret numerical data


Personal Attributes:


R - Self-motivated, taking initiative, and seeing tasks through to completion
R - Ability to analyze situations and provide clear recommendations
R - Excellent verbal and written communication skills
R - Establish strong relationships with key external and internal stakeholders
R - Demonstrate enthusiasm and dedication to achieving personal commitments and company objectives
D - Capable of influencing and persuading others to adopt specific courses of action