National Premium HORECA Manager Lagos

Grand Oak Limited (GOL), We are the largest Manufacturer of SpiritsandWines, we believe our spirits should have character; an authenticity derived from where they are distilled, bottled and the philosophies of those who distil them.

There are many attributes that describe us resolute, self-sufficient, tough, hard-working, enduring, emotional, passionate, philosophical and engaging. We are  recruiting to fill the position below:

 Job Title: National Premium HORECA Manager

Location: Lagos

Directly Reporting To: Sales Director / Commercial Director

Supervises: Regional HORECA Managers / Key Account Managers

Department: Sales / On-Trade (HORECA)

Cadre: Management

Grade Level: M4 Description

The National Premium HORECA Manageris responsible for developing and executing national strategies to drive growth within the premium on-trade (HORECA – Hotels, Restaurants, Cafés) channel. The role focuses on building strong relationships with high-value accounts, enhancing brand visibility, and delivering sustainable revenue growth across the country.

Develop and implement national strategies for the premium HORECA channel Build andmaintainstrong relationships with key premium accounts Lead negotiations and manage contracts with HORECA partners Oversee brand activations and visibility initiatives Monitor market trends and competitor activities Collaborate with internal teams for alignment Track performance and provide insights to management Lead and develop the HORECA team Manage budgets and ensure ROI Ensure compliance with policies and regulations.

Education: First Degree / HND (MBA is an advantage) Experience: 7–10 years in FMCG, preferably wines & spirits Strong HORECA experiencerequired Strategic thinking Negotiation skills Leadership Business acumen Communication Problem-solving.

Internal: Sales, Marketing, Supply Chain External: HORECA partners, distributors

Intense competition High client expectations Multi-regional coordination

Macro: Annual Micro: Monthly

2nd September, 2026. How to Apply

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